Social Walls Drives Success for OPTAVIA's Wellness Event
OPTAVIA experienced significant success in enhancing event attendees' engagement and creating memorable experiences for their wellness event with Social Walls.
Success Metrics
About OPTAVIA
OPTAVIA is a health and wellness company that takes a holistic approach to weight loss and a healthy lifestyle. The company offers structured meal plans and 'Fueling' designs to aid portion control and balanced, nutritious meals.
The OPTAVIA program combines its meal plans with independent OPTAVIA coaches. These coaches guide the mentee in their weight loss and lifestyle transformation journey. The program also aims to build healthy habits in areas such as nutrition, sleep, hydration, and mindset to achieve long-term sustainable health outcomes.
Hosting Vibrant and Engaging Wellness Events
OPTAVIA faced a challenge in creating a more engaging and interactive event atmosphere. Their traditional event format was static and lacked a personal approach for the attendees. As a result, they often needed to connect with their attendees on a deeper level and establish genuine connections. This lack of engagement hindered OPTAVIA's ability to connect with its potential clients, ultimately impacting the event's overall success. They were hopeful that the introduction of vibrant live content would be the key to keeping their potential clients engaged and glued to the big screens.
Our events were struggling to maintain attendee engagement, leading to an uninspiring experience. This hindered our ability to create a truly immersive and exciting atmosphere for the attendees. Thankfully, we discovered Social Walls.
Social Walls - The Interactive Upgrade for OPTAVIA's Events
Social Walls played a pivotal role in transforming the events of OPTAVIA. By aggregating content from various social media platforms, Social Walls creates a dynamic, real-time feed that brings more interaction to attendees.
Social Walls, with its responsive and customizable features, facilitated immediate engagement with attendees at OPTAVIA's events. The dynamic, real-time feed created a sense of community and established a strong brand identity, boosting the event's success.
The walls showcase real-time content related to the event, providing attendees with a constant stream of fresh and relevant information and keeping them interested throughout the event.
The live social wall allowed us to showcase real-time content, making the experience more interactive and helping us connect with our audience on a deeper level. It truly enhanced the energy and excitement at our events!.
6.4K Total Posts Collected, 1.3M Impressions & 83% Positive Sentiments
OPTAVIA's experience with Social Walls was overwhelmingly positive. The tool proved valuable in their marketing area, significantly boosting engagement and creating a substantial buzz around their company events.
Here are some key results to consider:
- The interactive nature of Social Walls invited attendees to participate actively, leading to the collection of nearly 6.4k posts.
- Social Walls helped OPTAVIA to garner a massive 1.3 million impressions, highlighting broad reach and maximum visibility.
- 83% of social media posts collected during the OPTAVIA events showed positive sentiment, indicating a positive impact of the event.
Organize Optimal Event Atmosphere With Social Walls
Transform your events with Social Walls. Utilize a well-curated social media wall at your events to gain maximum attention from the attendees.
- Showcase your brand's existing UGC clearly on big displays and grow a loyal community.
- Invite your attendees to share their experiences using the SnapUp feature with a simple QR code.
- Showcase sponsors and other event supporters, providing them with increased visibility and recognition and making them feel appreciated and valued.
- Boost the effectiveness of your events with the real-time update by Social Walls.
- Create a brand story with the Social Walls’ custom themes and layouts from their library.
- Manage your wall manually and use autopilot. Set your rules and manage your user-generated content more efficiently, giving you a sense of control and confidence.
