Jack Astor's Amplified Footfall with a Live Hashtag Campaign
Aiming to entice more visitors at their restaurants, Jack Astor's Bar & Grill, a leading restaurant chain in Canada put their trust in Social Walls.
Aiming to entice more visitors at their restaurants, Jack Astor's Bar & Grill, a leading restaurant chain in Canada put their trust in Social Walls.
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Let event spectators upload their content directly without using social media as an intermediate.
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Forming Better Customer Relationships and Social Media Engagement
Jack Astor's cracked the code to serve amazing food and all there was left was to serve it to more people. They wanted to enhance their social media presence to attract more people. Using their simple brand hashtag #Jackastors, they wanted the visitors to share the amazing moments created at Jack Astor's Bar & Grill. They also aim to build a better relationship with their visitors and improve their dining experience.
Leveraging UGC, Social Walls Helped Jack Astor's Increase Visitor's Engagement
Social Walls understands the power hashtags yield and hence helped Jack Astor's make the most out of them. Using Social Walls, the brand collected the user-generated content posted by people on social media using the brand hashtag #Jackastors and displayed it on their restaurant screens. With attractive themes and advanced AI moderation offered by Social Walls, Jack Astor's could showcase the content in the best way possible.
This created excitement among visitors as they could see themselves or someone they know being featured on the screen, encouraging them to use the hashtag more. Showcasing UGC on screens also gave a unique experience to visitors which eventually helped Jack Astor's build a better relationship with them.
Social Walls Promised, Social Walls Delivered: 2x Social Media Engagement
Implementing Social Walls had a direct impact on the number of visitors at Jack Astor's; It increased by 20%! Not just that, watching other visitors on big screens led more people to use the brand hashtag, resulting in 2x more tweets posted with #Jackastors.
Thanks to Social Walls, more people discovered Jack Astor's Bar & Grill from their Social Media because of the increased use of the brand hashtag.
200%
Increase in restaurant visitors