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Jack Astor's Amplified Footfall with a Live Hashtag Campaign

Aiming to entice more visitors at their restaurants, Jack Astor's Bar & Grill, a leading restaurant chain in Canada put their trust in Social Walls.

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Jack Astor's Bar & Grill
About Jack Astor's Bar & Grill

Jack Astor's Bar and Grill is a popular restaurant chain with over 40 restaurants in Canada. Started in St. Catherines, Ontario in 1990, it soon expanded to other provinces like Quebec, Newfoundland and Labrador, Alberta, etc.

With over 200 in-house recipes and freshly brewed drinks and cocktails, Jack Astor's is known for its diverse menu and impeccable taste.

The Challenge

The Challenge

Forming Better Customer Relationships and Social Media Engagement

Jack Astor's cracked the code to serve amazing food and all there was left was to serve it to more people. They wanted to enhance their social media presence to attract more people.

Using their simple brand hashtag #Jackastors, they wanted the visitors to share the amazing moments created at Jack Astor's Bar & Grill.

They also aim to build a better relationship with their visitors and improve their dining experience.

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At Jack Astor's, we have always wanted to give the best experience to our visitors. To us, that experience means much more than just good food. We want to leave a long-lasting impression, making it impossible for them to not return.

Ashley Aires Operations Manager at Jack Astor's Bar and Grill
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The Solution

The Solution

Leveraging UGC, Social Walls Helped Jack Astor's Increase Visitor's Engagement

Social Walls understands the power hashtags yield and hence helped Jack Astor's make the most out of them. Using Social Walls, the brand collected the user-generated content posted by people on social media using the brand hashtag #Jackastors and displayed it on their restaurant screens. With attractive themes and advanced AI moderation offered by Social Walls, Jack Astor's could showcase the content in the best way possible.

This created excitement among visitors as they could see themselves or someone they know being featured on the screen, encouraging them to use the hashtag more. Showcasing UGC on screens also gave a unique experience to visitors which eventually helped Jack Astor's build a better relationship with them

The Results

The Results

Social Walls Promised, Social Walls Delivered: 2x Social Media Engagement

Implementing Social Walls had a direct impact on the number of visitors at Jack Astor's; It increased by 20%! Not just that, watching other visitors on big screens led more people to use the brand hashtag, resulting in 2x more tweets posted with #Jackastors.

Thanks to Social Walls, more people discovered Jack Astor's Bar & Grill from their Social Media because of the increased use of the brand hashtag.

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We were skeptical about our decision to trust Social Walls at first but within a few days, we knew that we had made the perfect decision. The excitement in our visitors of being featured on a restaurant screen was clearly visible. We could see them calling their friends, making videos, and uploading more stories using hashtags. It was amazing.

Ashley Aires General Manager, Jack Astor's

200%

Increase in restaurant visitors

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200%

USE SOCIAL WALLS TO IMPROVE TRAFFIC ON YOUR WEBSITE

Make it impossible for visitors to move away from your website with a visually appealing social wall.

  • Collect content from 10+ social platforms like Instagram, TikTok, Twitter (Now X). Google Reviews, etc.
  • Social Walls has a myriad of themes and layouts to match your brand aesthetics.
  • Use AI- moderation to display the best content on your social wall and eliminate anything inappropriate or duplicated.
  • Try the "Reaction" feature and make your Social Wall interactive by allowing people to like the content they see.
  • Encourage your restaurant visitors to share their reviews directly with you via QR Codes and custom URLs with the "SnapUp" features.

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Built With A Range Of Features That Exceed Expectations

AI Recommendation

AI Recommendation

Explore AI-driven suggestions for the best and least-suited posts for your social wall.

Reactions

Reactions

Enhance your social walls with "Reactions" that help audiences to instantly react to the content they like.

Multiple Themes

Multiple Themes

Choose from various engaging themes to make your social wall attractive.

Real-Time Update

Real-Time Update

Allow posts to appear instantly as soon as they are posted and keep the wall fresh.

SnapUp

SnapUp

Let event spectators upload their content directly without using social media as an intermediate.

Auto-Moderation

Auto-Moderation

Automate the removal of unnecessary posts and keep your social wall relevant always.

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